“The whole thing started with Sex and the City,” says Tracey Collins, owner of the freshly-opened cupcake shop Coco Cupcakes, about the growing gourmet cupcake trend. “There was one episode where they went to a cupcake shop in New York, called Magnolia Bakery, and that’s where it all began.”
Collins, who is from Corner Brook, has been making cupcakes for years. “I used to sell them at a farmers’ market when I was living in Nova Scotia,” she says. “Then my sister, Barbara, and I were looking for an opportunity to start a business, and we thought this would be a great idea and a great location.”
So she moved here and set up shop at 265 Torbay Road.
“We were actually closed on the first day we were open!” she laughs. The original opening date wound up being a snow day. So Coco Cupcakes’ grand opening happened on St. Patrick’s Day instead.
“Our cupcakes are made with real vanilla and real butter,” she says. “We don’t use lard or margarine, and, for example, we have an orange buttercream which is flavoured with orange juice. We only use real ingredients.”
The shop has a little sitting area with a fireplace. You can also get specialty coffees and teas supplied by Jumping Bean, plus steamed milk with gourmet flavour shots.